Sales and Marketing

Event Planning

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Introduction

  1. Course Objectives

Module 1

  1. Types of Events
  2. Awards
  3. Charity
  4. Conferences and Seminars
  5. Holiday
  6. Knowledge Check

Module 2

  1. Brainstorming
  2. Determine the Event’s Purpose
  3. Determine a Theme
  4. Write Down & Review Ideas
  5. Determine a Date
  6. Knowledge Check

Module 3

  1. Types of Entertainment
  2. Games
  3. Activities
  4. Speakers
  5. Performers
  6. Knowledge Check

Module 4

  1. Support Staff
  2. Security
  3. Valet
  4. Waiters/Waitresses
  5. Clean Up Crew
  6. Knowledge Check

Module 5

  1. Technical Staff
  2. Visual Technician
  3. Media Technician
  4. Audio Technician
  5. Specialized Equipment Technician
  6. Knowledge Check

Module 6

  1. Vendors
  2. Food Vendor
  3. Equipment Vendor
  4. Decorations and Furnishing Vendors
  5. Photography/ Video Vendor
  6. Knowledge Check

Module 7

  1. Finalize the Plan
  2. Venue
  3. Registration
  4. Entertainment
  5. Cuisine and Décor
  6. Knowledge Check

Module 8

  1. Administrative Tasks
  2. Create a Budget
  3. Branding and Marketing
  4. Insurance and Permits
  5. Contracts
  6. Knowledge Check

Module 9

  1. Get Organized
  2. Form a Team
  3. Timeline
  4. Checklists
  5. Backup Plans
  6. Knowledge check

Module 10

  1. Post Event Activities
  2. Survey
  3. Share Media
  4. Send Thank You Notes
  5. Start planning the next event!
  6. Knowledge Check

Assessment

  1. Post Test
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Course details
Lectures 1
Level Advanced
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