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Product Marketing Fundamentals

In this fundamentals course, you’ll learn more about what product marketing is, why it’s important, and how to start developing ... Show more
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  • Description
  • Curriculum
  • Reviews

Introduction to Product Marketing

  1. What Is Product Marketing—and Why Is It Important?
  2. Functions of Product Marketing
  3. 6 Tips for Effective Product Marketing
  4. Knowledge Check

Understanding the Product Life Cycle

  1. What Is the Product Life Cycle?
  2. Managing the Product Life Cycle
  3. Knowledge Check

Finding and Measuring Product-Market Fit

  1. Finding Product-Market Fit
  2. Measuring Product-Market Fit
  3. Knowledge Check

Conclusion

  1. Summary